#CHEERFORGOLD

Are you ready? Get out your pom poms, make some signs, grab your cowbell, whatever it is you do when you cheer for your favourite team, because Team Canada will soon be competing in Sochi! The Winter Olympic Games are only 19 days away!

As someone who worked in sports television for 20 years, there are very few sporting events that still get me truly excited, but the Olympic Games really do. It’s a dinner-in-the-tv-room kind of event, and the whole family will gather round to watch our Canadian athletes work their magic. My favourite winter event is the figure skating, but I know we will be paying attention to the hockey and snowboarding too.

It’s been a long winter, and you may still be in recovery from the holidays, so I completely understand if you aren’t in the Olympic state of mind yet. Don’t worry, General Mills (an official Olympic sponsor) is going to help you get in the spirit!

Next time you are in the grocery store, look for General Mills’ products with this logo displayed on them.  This logo tells you this is not just any box, this is an augmented reality box. Not sure what that means? Keep reading.

Using your Apple or Android phone/tablet, download the FREE Blippar App. It looks like this in the App store.

Now, watch your cereal box come to life! Scan the box, and the app will display information about some of the athletes we will be cheering for. Learn all about them by reading their bios, PLUS you can play games and even take a picture with an athlete!

The Blippar logo can be found on specially marked boxes of Cheerios Cereals, Oatmeal Crisp Cereals, Lucky Charms, Cinnamon Toast Crunch, Reese® Puffs, Nature Valley, Gushers and Fruit by the Foot.

So make the breakfast table a learning experience, and get your family in the Olympic spirit!

Disclosure: I am part of the Cereal & Snacks Olympic Blogger Campaign with Mom Central Canada and I receive special perks as part of my affiliation with this group. The opinions on this blog are my own.

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